Wednesday, 18 August 2010

Wolf Creek Promotional Package (horror/Thriller)

I decided to have another look at a different promotional package within the genre of Horror or Thriller. I choose to annotate the Wolf Creek's promotional package. This includes the Wolf Creek Film Poster One, Wolf Creek Film Poster Two, and the Wolf Creek Film Trailer. Just like The Hills Have Eyes Promotional Package I have chosen two film poster, apart from the wolf Creek hasn't got a sequel; the reason why I have done this is because even though these film posters are for the same film both posters are completely different. I think it would be interesting to see how both of these films represent the same film. As i have mentioned before, it is very unlike a Horror or Thriller film to be on the cover of a magazine, and this is why i haven't been about to find one for the Wolf Creek film.


Wolf Creek Film Poster One


This is a film poster for the film Wolf Creek. This film posters includes all of the usual convention apart from a release date and the actor's or actress's Title, but as this film is based on true events it would be very unlikely to have any well know actor's or actress's. Apart from the usual convention this Wolf Creek poster also includes the age certificate and a quote and rating of the film from the film magazine Empire. This quite and rating would defiantly be a good persuasive technique for those viewers who enjoy reading Empire and enjoy Thriller and Horror films. For a viewer who is under the age of eighteen and enjoys Thriller and horror films would be tempted to go see this film as the eighteen certificate implies that the film contains strong violence and maybe strong language. The Tag Line for Wolf Creek is 'How Can You Be Found If No-one Knows You are Missing?'. This Tag Line tells the viewer that the film could be based on someone or a group of people going missing. Also having the Tag Line as a question gets the viewer more involved with the story of the film, and makes then question what could this film actually be about. The contrast of the warm and dark colours in this poster is a lot similar to a previous poster I annotated for The Hills Have Eyes 2 film. Having this contrasts implies to the viewer that the film could have either a huge change or turn, or their could be two parts to the story where they both join together. As wolf Creek is about a group of friend who go driving through the desert going on a road trip while their car breaks and some man kid naps them; this could be the dramatic change in the story where the film starts of with a happy atmosphere with the group of friends being excited about the road trip and two of the friends become quite close, to the dark and scared atmosphere of them being kid napped and torched. The warm colours in the contrast also makes it a lot earlier for the dark red and black text to stand out. The main image of this film poster is of a women running along a road with no shoes on in the middle of no where like shes running away from something. This suggests to the viewer that the girl is being chased or running away from something. this builds up the excitement and thrill of them wanting to see the film as they question what the women is running away from. Overall I think this poster for the Wolf creek film tells the viewer a lot about the film, and keeps them in sequence about what actually happens. this would defiantly entice a viewer who enjoys Horror or Thriller genre films to go and watch it, especially those who are under the age of eighteen.


Wolf Creek Film Poster Two
This is the second film poster I have decided to annotate from the film Wolf Creek.As you can tell the layout and the image used for this poster is completely different to the previous Wolf Creek film poster I have annotated. As you can see this Wolf Creek poster has some of the normal conventions of a film poster, but it is missing a Billing Block, actor and actresses Titles, but it does include a Tag Line, Title, Main Image and Release Date. It also includes a small bit of text beneath the Film Title saying 'Based on true events' which is also included in the first poster we looked at. This would defiantly intrigue viewers to go and see this film as they would be interested to see what parts of the film was based on true events and people genuinely like to know what goes on in the world. The Tag Line that has been used is a completely different Tag Line to the previous Wolf Creek film poster that I have annotated. This Tag Line is "The thrill is in the hunt." This Tag Line tells the viewers something different, it tells them that something or someone is being hunted, and by the viewer putting the main images and the Tag Line together would guess that these three people are the people being hunted. You can't really tell what is actually hunting these people, but from the text beneath the film Title that says "Based on true events", tells the viewer that it can't be something out of the ordinary or something fictional. The main image on the poster is of three different peoples faces and put together to make it look like a whole face. Each section of the face has got blood patches on them, and from the expressions you can tell that these people are scared. Have these three images put together to make one tells the viewer that the film has three main characters in it. The expression and blood tells the viewer that these people are scared for a reason and the blood tells them that this film could contain strong violence and gorry scenes. for any fans of gorry bloody films, this would defiantly entice them to go and see the film. In a lot of the film poster we have looked at the same colour scheme has been appearing. The black and the warm yellow and orange colours. From these colours this would tell the viewer that the Wolf Creek starts of as a happy film with these three characters having fun or just living ordinary lives, but then as the story continues something bad starts to happen and they get hunted by this thing or person, and that's what the black colours represent. As I have watched this film before i know that this these colours defiantly represent this.

Wolf Creek Film Trailer

This is a trailer for the film Wolf Creek. the trailer starts off with an establishing shot of a beach. this sets the scene for the next few shots. as we already know the genre of this film is horror and thriller, so there is bound to be a dramatic change in the atmosphere. The trailer then shows a few close up of some friends at the beach. The acoustic music playing in the background also adds to setting the relaxing enjoyable atmosphere. A shot of the producers logo then appears. This is included so anyone who has seen a film by this producers before and enjoyed it would most likely want to go and see this film. The trailer then shows a series of shots of these three friends having fun driving to some where or going on holiday. The acoustic music is sound bridged over these shots to add to the atmosphere. A shot is included of these two friends kissing. This is included for those viewers who enjoys romantic films, even though this isn't a romantic film this shot could still encourage them to go and see the film. The acoustic music then stops which alerts the viewer that the atmosphere is about to change and something bad is going to happen. A series of shots are then shown showing the viewer that something is wrong with the car and the three friends can't get it started. One of the friends then say "It looks like were going to be spending the night.". By his saying this alerts the viewer that something is bound to happen durring the time these friends stay in the car. During this whole period there is no music playing which suggests to the viewer that something is going to happen, this creates suspense. The trailer then cuts to a wide long shot of the sunset. This creates more suspense as the viewer already suggests that something is bound to happen during the night. The trailer then cuts to a series of shots of the three friends waiting in the car. These shots also contain close up shots of their faces. This helps the viewer see the emotions they are feeling due to their facial expression. in these series of shots you can also see that the three friends in the car are discovered by some veichile. The three friends suggest that this person can drive them back into town and their car is then tied to the back of this other veicile. during these shots an eery sound effect is sound bridged over them. Then cuts to a shot of the three friends in their car. One of the friends says "It feels like we've been driving for hours.". this suggests to the viewer that something is wrong and this person may not be taking them to the right place. A blank screen with the words "Based on a true story" appear on the screen. These five words would frighten the viewer as they already know something back is about to happen to these three people and knowing what is shown in the rest of the trailer is based on a true story would frighten them even more. This then fades to a close up black and white shot of someones eye. Some people find eyes very unpleasant when you can see the veins. This shot has been used to shock the viewer and make them feel uneasy. A mid shot of one of the friend facing away from the camera staring into a bright light. Where the women is standing it looks like some sort of tip yard. This shot suggests to the viewer that whole ever was driving that veichile didn' take the three friends to where they intended to go. this shot then fades to a mid close up of the women's panicked scared facial expression. This suggests to the viewer that the women has no idea where this man has taken them. The trailer then fades to a fast pan of one of the other friends screaming on the floor in some room. Then cuts to another close up shot of the women's panicked shocked expression. The women's scream is then repeated over the sound of angry dogs backing and the trailer cuts to close up shots of these dogs trapped in a cage. as these dogs seems extremely angry it suggests to the viewer that someone has trained these dogs to be like this. The trailer then cuts to a close up shot of someone walking through the tip. This shot constantly fades in and out creating tension and suspense for the viewer. Over this shot a sound effect is added in time with the fading out of the shot. This adds to the tension and suspense factor. A series of shots are then added of the male friend wondering through some desert with a panicked scared expression and another shot of some bald man looking away from the camera. These shots are short cuts and over the cuts a heart beat is played. This heart beat sound effect makes the viewer feel more involved in the trailer and creates more tension. It suggests that some bad has happened to the three friends. The same fading and sound effect is used of the next shot of one of the friend on a road looking behind her. Her face is covered in blood which suggest that someone has happened to her and she has got away. The trailer then cuts to a shot of a car on the road and the women running away. The heart beat sound effect is also played over these shots which again creates more tension and suspense for the viewer. The same fading and sound effect is use don the next shot, a close up of the other friends scared and panicked face. This suggests that something bad has now happened to her. The next is is of this same women running away from a fire in the tip yard. A series of shots from the film showing people running away, a fire, the friends in pain and a car falling off a cliff. all these shots are using short cuts which suggests to the viewer that a lot of action is included in this film. The same fading out and sound effect is used of some of these shots as well as the heart beat sound effect played over. Alongside the short cuts this all creates tension and excitement for the viewer as they can't really make out what is going on. A long cut of one of them women in a room screaming "Pleased don't kill me" suggest to the viewer that these people have been in dangers and by not showing who this person is encourage them to go and see the film and find out. A shot of the film title then appears and the tag line, 'How can you be found, when nobody knows you are missing?'. this tag line suggests to its viewers that these people never get saved and this person ends up killing them. You can then hear a women breathing panicky and the trailer fades to a shot of the women in a car and a mans face appears in the back. This shot is included at the end to created more tension for the viewer before the trailer finishes .Then cuts to as shot saying "coming soon".
The costume that the actors and actress's are wearing are all modern clothes. The producers have decided they wear these sorts of clothes to match the theory that this film is based on true events. This gives the trailer a more sense a realistic which adds to the thriller and horror factor of the whole trailer. A lot of the trailers shots are set in the dark, this creates more suspense for the viewer as they can not see what is lying in the shadows. also makes the trailer more thrilling.
Overall I think the trailer as a whole creates a lot of tension and suspense using the sound effects and short cuts. In doing so it encourages anyone who enjoys watching horror and thriller films to go and see this trailer. By including the text 'Based on a true story' would straight away interest a viewer as they would like to know what happens. Also by including this text makes the trailer as a whole more thrilling and exciting.

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