Continuing on with the Horror and Thriller genre, i decided to annalise a The Last House On The Left promotional package. This includes The Last House On The Left Film Poster, and The Last House On The Left Film Trailer; as both of the posters for this film were very similar i decided not to annotate both of them because the only difference was the house as at a different angle, also this promotional package doesn't include a film magazine front cover because one hasn't been made for this film. It is very rare to find a film magazine front cover for a Horror or Thriller film.
The Last House On The Left Film Poster
This is the film poster for The Last House On The Left film. As you can see this film poster has most of the convention that a film poster would usually have, apart from the release date and the actor's or actress's title. But the poster still includes the film's Title, Billing Block, and the Tag Line. The first thing i notice about the film poster is the lack of colour used. Most of the poster is black and their is only a white area around the black and white house in the centre of the poster.
This slight contrast of having black and a tiny bit of white suggests to the viewer that this film is very dark and mysterious. Having the main image of a house in the middle of no where with trees around it is a typical image that someone would create in their head of a horror film. Having this as the main image may put people off seeing the film as it is so common. But having the image in black and white creates a more erry effect which could win them over to see the film. Having the main image in the centre of the poster and really small makes a lot of room for the main title and stand out a lot more. As the largest thing on the page is the films Title this would catch the viewers eye first. This is unusual for the film poster to be designed for the film's Title to stand out more than the main image. Having the background being black and the Title being white and red adds to it standing out more. The word 'House' in the Title stands out more than the other words as it is in red and has got a smugged blood effect on it. This effect suggests to the viewer that the film includes a lot of violence, and for those who enjoy strong violent films this poster would defiantly appeal to them. Overall though i think comes across very creepy and mysterious, which is good for building up tension for the viewers, but as the poster is so simple and hardly tells the viewer anything about the film, I don't think it represents The House On The Left very well. This film poster could be a poster for any Horror or Thriller film that involves a house in it. I think the design should of been kept the same, but maybe a completely different image to give away more of what the film is actually about, instead of just a house.
The Last House On The Left Film Trailer
This is the film trailer for the film Wolf Creek. The trailer starts off with an establishing shot, which sets the scene for the trailer. This shot showsing a car driving on a road through a woodland area. Over this shot you can hear a mans voice saying "Are we there yet". Usially in a car journey this is something that a child would say, so this is very out of the oridnary and questions the viewer what is this film actually about. Then it goes straight to a two shot with a young teen aged women driving the car and an older women sitting in the passenger seat. This is unusually, as it is usually an older person driving than them being in the passenger seat. Then quickly the shot changed to a mid close up of the young women who is drivings face. The women says in this shot "We are making the turning now". Again using a short cut shows a mid close shot of a man lying down in the back of a car saying "It's the last house of the left in case you forgotten". This is very unusual again having an adult lying in the back seat when usually they are the ones driving the veichil. Have these shots in very short cuts could show the confusion between the characters relationships and their seating in the car defiantly adds to the confusion. Then moves on to two other shots very similar to the first establishing show, these two shows show the car driving further into the woodland area and a sign that says "Lake ends in the road". as i have seen this film before part of the film is set in a lake, and this could be foreshadowing what happens later on in the film. Over these two shots you hear the young women's voice again saying "It is the only house for miles dad", This tells the viewers that something is bound to happen and no one is going to be able to get any help as they are so fat away from everything else. The trailer than cuts to a blue screen with the publisher of The Last House On The Left. For any fans of Rogue Pictures or fans of their films would be enticed to watch The Last House On The Left knowing that they have published it. Next the trailer goes to a wide shot of the same girl standing by a lake taking her top off; showing more clippings of this girl compared to the rest of the characters in the trailers shows that she plays a big part in the film. The next shot is in the same scene but is just a close mid shot of the girl taking her top of ready to jump into the lake. I think the purpose of this shot is to entice a wider audience to watch the film, having a girl taking her top of and just being in her bra would encourage young males to go and see the film. In this shot you can hear the same girls voice asking someone " Do you guys need the car today?". Then the shot fades into a wide shot where the girl goes and sits down next to her mum out side, but the shot is taken be hide some trees so it gave the effect that someone or something was watching them. This questions the viewers to what might be watching then, or if anything is at all. The next shot cuts to the same scene with the girl sitting with her mum but to a close up. Over this shot you hear the girls voice again saying " I was thinking we could meet up with Paige." the trailer then cuts to a mid shot of her dad throwing the key to her and saying "Have fun." Changes then to a shot of a car driving down a road, this shows that the girl was allowed to borrow the car, but making her being allowed to borrow the car and going to meet her friend Paige could mean that something bad is going to happen. The trailer then cuts to a completely different scene of a close up of a lads face with his hood up. Over this shot you can hear a girl saying "I don't think we've met, I'm Paige and this is Mary. What do you feel like doing tonight?". While this is being played the shot quickly goes from a close up of the lads face to Paige's face and then to Mary's face, then back to lads muttering "Hey." under his breathe. Have a close up of all three of their faces show that these three characters play a big part in the film. also the way how the lad is represented with his hood up and muttering under his breathe shows that their is something creepy about him. after the close up the trailer then moves onto another scene in the film where there is a wide shot of all three of these characters sitting on a bed, and Paige's voice is playing over it saying "I think Justin hair could become quite cute.". Including a bit of flirting in the trailer would persuade those viewers who are fans of romantic films, so like they did previously in the trailer, they are trying to widen their target audience. another two shots are shown with these three just sitting on the bed then suddenly the trailer cuts to a shot of the floor and the door opening with someone walking in. As soon as the previous shot of the Justin, Mary and Paige on the bed changed to this shot their was a sharp sound that went with it. This dramatic sound alerts the viewer and tells them that something bad is going to happen or something is going to change. The trailer then cuts to a mid shot of three people standing at the door staring over at something and the man in the front shouts over "evening.". This music dramatically changes at this point in the trailer where it sounds like a door has been slammed and an erry noise is being played. The trailer then cuts to a mid shot of the boy and the two girls where they all had shocked expression of their face. The slamming of a door is used again on a close up shot of the blond girl. The shot then faces to a mid close up shot of the man talking to the boy, Justin. The man says to Justin, "You knew not to bring anyone back here" and then punches him in the privates. This shocks the two girls as they now realistic they are in dangers. The constantly slamming door noise and the eery sound effect in the back ground emphasizes this. This alerts the viewer as they start to think something back is going to happen, and they are eager to know what that is. the man then throw a news paper at the young boy which a front heading of 'Murderous rampage' with the mans face on the front. The trailer then cuts to a close up shot of the girls saying 'It has nothing to do with them.' and they start to panic while the man pulls out a knife saying 'sorry lady's, we just can't risk it'. during the time that the man pulls the knife out the same slamming door sound effect is used. This again alerts the viewer and creates tension as they wonder what will happen next. A series of shots are then shown of the brown haired girl trying to get out and someone slams her head again a sink to stop her. Then encourages a viewer to go and see the trailer as they want to know whether the girls get a way or not. The trailer then cuts to a few others shots of the girls being dragged into some woods. you then see a shot of the blond girl running away and diving into some water. Then people who are after them start shooting into the water. Using the gun shots noise the trailer cuts back to the three people who were after his. Cutting the shot there suggests to the viewer there am,y be a chance that the girl gets away, this would encourage them to go and see the film as they want to know what happens to her. The next shot include a black background with text saying 'It Was A Brutal Crime.'. The trailer then flashes to a high angle shot of the blond girl lying in a pool of water. This shot suggests to the viewer that the girl is still alive but by using a high angle shot it shows she is still in danger. During this shot a thunder sound effect is being used. This is used to alert the viewer and create excitement. The same 'Lake ends in the road' sign that is shown at the start is shown again. This shows the viewer that these people are heading towards the blond girls house. It then cuts to a shot of a door knocking and then these four people appearing through it. Using the same template the trailer includes text saying 'It Was A Place To Hide'. Using these templates gives away small sections of the film away. This encourages a viewer to go and see the film as they want to know what will happen next. It then cuts to a shot of the man making up some lie about why they were stuck in the woods and ended up at their house. The trailer then cuts to a shot of a photographs of the blond girl on the fridge. This shot confirms the viewers theory of this house being that girls house. The next shot shows the blond girl in the water is still alive, and the trailer alerts the viewer by using a booming thud noise. Then next few series of shots is showing the family allowing these people to stay in their guest house. Using the same template the text 'It Was The Wrong House' appears. again, the trailer gives away parts of the film suggests to the viewer what might happen. The trailer then cuts to a dark shot of the blond girl dragging herself onto the porch and slamming the chair against the door. Thunder sound effects are repeated played during the shot where the chair hits the door. This emphasizes the banging noise and alerts the viewer. Using lack of light in these shots make sit difficult for a viewer to see what is going on. This slightly confuses them and makes them want to see what happens. The two parents then find the girl and notice she has been shot. During these shots piano music starts to play. During the next series of shots we see and can hear that the parents discover that the people who shot their daughter are the ones who are in the guest house. You then see a close up of someone picking up a knife. This suggests to the viewer that the parents are going to go after this family and attempt to kill them. The piano music has sounded bridges over these shots. Using the same template text appears with the producers name. During this shot a women's voice starts singing over the piano noise. The trailer then cuts to a shot of the women in the shower then fades to a shot of the two people in the guest house looking for something carrying a knife. Using the same slamming door sound effect it the cuts to a long shot of the guest house. The trailer then cuts to a shot of one of the men discovering the blond girl who has been shot on the table. The next series of shots contain various scenes from the film where people are using guns or hitting someone. These shots cut in the rhythm of a gun being shot. The same template is shown again explaining when the film is being released. Another series of shots are played with the piano and women singing over the top. These show various shots through the film where people are being hurt. The trailer uses short cuts which shows the viewer that a lot is happening and the film is full of action. The template is used again but includes part of the tag line, 'If someone hurts someone you love...'. Another serious of shots from the film of people being hurt again are used and them a template is placed again. This template inlcudes the another part of the tag line, 'How far would you go'. The trailer them repeats the process of includes another series of shots from the trailer and includes another template with the rest of the tag line, 'To hurt them back'. another series from the film are used again with short cuts to show the viewer that the film in compact with action. It then cuts to a shot of the film title and a shot saying 'coming soon'. A long shot of the father and the man who shot the blond girl is then shown. This shot shows the father touching the man who shot his daughter. Having thins long shot as the ending for the trailer already suggests what happens in the ending. I think adding this in gives too much of the film away. There would be no point in watching the film if this is how it ends.
The costume that the people are wearing in the trailer are modern clothes. The producers have decided the charters wear these clothes as the film is in this time. Also this makes the film seem more realistic which adds to the horror and the thrill of the whole trailer. It also adds to the frightening factor as the story would be more believable.
Overall I think this trailer represents this film as a horror thriller compact with violent actions. This trailler would defiantly encourages those viewers who love horror thriller films. By the trailer including the ending of the film in the trailer could put some viewers off going to see the film as they would also ready know what happens in the end. The whole point in watching a trailer is to encourage someone to go and see the film by making them wonder what will happen next. This trailer gives the whole story line away, including the ending.
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